As retirement approaches, Medicare becomes one of the most important financial decisions you’ll make. While the program provides valuable healthcare coverage, choosing the wrong plan—or missing important enrollment deadlines—can result in unnecessary expenses,...
Jul 12, 2026
US markets finished the week mixed in volatile trade. The rotation from technology into other parts of the market reversed this week, as leadership from mega-cap tech names and semiconductors powered the market higher. News that China would allow the purchase of...
By Andy Ives, CFP®, AIF® IRA Analyst QUESTION: I just wanted to verify that a 403(b) plan is not subject to the pro-rata rule when doing a Roth IRA conversion. Can you please let me know if this is correct? Thanks! Lynn ANSWER: Lynn, You are correct. When doing a Roth...
Retirement isn’t built on luck—it’s built on preparation. While investment performance, insurance coverage, and market conditions all play important roles, one factor often has the greatest impact on long-term success: having a comprehensive financial plan....
By Andy Ives, CFP®, AIF® IRA Analyst From its onset, I have been a fan of the concept of Trump accounts. Created by the One Big Beautiful Bill Act (OBBBA), this new savings vehicle for children is now up and running as of July 4, 2026. At their core, Trump accounts...
Note that the example above uses jQuery to trigger the function call, but you could trigger the function call using any method you wish.fbq('track', 'Lead'); - To track the lead event on the page. Like Thank you page after submitting the lead.
If you have the Thank you page after submitting the lead then you can paste this code on the page and it'll track it as a successful lead.
If instead you wanted to track a standard purchase event when the visitor clicks a purchase button, you could tie the fbq('track') function call to the lead button on your page, like this:
